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- Are you too old to get hired?
- It’s complicated
- Lookalike letters make a daring logo
- Designing under the influence . . .
- The most important rule of logo design
- Tell me a story
- Does this need a logo?
- How simple is too simple?
- The best colors for a logo?
- A little more Zen . . .
- The perfect book cover?
- Should I design my résumé?
- Color type in three easy steps, followup
- Color type in three easy steps
- Fun with glyphs
- Isomorphism: Have you read it? Let’s talk.
- Logos of Le Tour de France
- Has your design job gone overseas?
- Designing (or not) a non-profit brochure
- Design is all we’ve got!
- Name that decade!
- Nobody tells this to beginners
- Eight things we’ve learned about video
- Color logo, black & white fax . . .
- Once I had a secret love
Monthly Archives: April 2009
The non-design design
Our Jeep-loving senior designer found these two ads on craigslist one week apart. They are from the same seller for the same vehicle. One is carefully laid out, well typeset, neat as a pin. The other is handmade, grubby, playful (“Girlfriend not included”). Question is, which one’s going to sell the Jeep? Continue reading





